GPS New Identity
We would like to share with you the rationale behind introducing the new identity of GPS…
In 2004, GPS was founded with focus on electronic payment processing. GPS started full scale operations by the end of 2006, and this year “2016”, we are marking the 10th anniversary of GPS. Throughout the past 10 years we’ve grown to serve more than 14 Banks and Financial institutions throughout the Middle East and helped our clients develop and execute many successful payment products/services. We’re very proud of what we’ve accomplished and we’re committed to becoming an even better in the future.
During those 10 years we have learned from our customers and many people that we have interacted with.
We recognize it is time to modernize GPS brand identity to mark the next phase of our successful journey of development as trusted payment service provider in serving our clients.
We’ve worked with our design agency over the past few months to redesign GPS new identity by modernizing GPS logo and website to make them very simple and clear to describe GPS identity to different people and most importantly aligned with GPS line of business “Payment Industry”.
We think we have done a fantastic job and with that said, we are very excited to announce our new identity after months of hard work.